Maphakathi no-Okthoba odlule, iqembu laseBrithani elithi Blur lidalule umdlalo wokuqala ozayo wedokhumentari entsha mayelana nebhendi, umsebenzi ozobonisa umsebenzi wabo ngemva kokubuya kwawo ngo-2012. Ngegama elithi 'New World Towers', le filimu izoba ikhonjiswa okokuqala ngoLwesibili (2) e-UK. idokhumentari efiphele balandele ezinyathelweni zeqembu lamaNgisi ngemuva kokuhlangana kwabo, ethatha njengento esemqoka ukuhlanganyela kwakhe ekhonsathini eyayise-Hyde Park e-London ngo-2012, ukuqoshwa kwe-albhamu yakamuva, 'The Magic Whip', kanye nekhonsathi eyayisedolobheni lase-Hong Kong (China).
I-'New World Towers', isihloko se-documentary, iyisinqamu sesibili se-albhamu yabo ehlonishwayo ethi 'The Magic Whip', ingeyesishiyagalombili emsebenzini weqembu futhi eyakhululwa ngo-Ephreli odlule. Ngokwesitatimende esisemthethweni esikhishwe u-Blur emasontweni ambalwa edlule, i-'New World Towers' iyidokhumentari "okukhombisa ibhendi yaseBrithani edumile emisebenzini abayenzile eminyakeni yamuva nje" futhi uveze “Ukusondelana kokuthi kunjani ukuguquguquka kokudala kweqembu namuhla futhi kuzosikhanyisela ikakhulukazi ubudlelwano phakathi kukaDamon Albarn nomshayi wesigingci uGraham Coxon”.
Idokhumentari Iqondiswe yiBritish Sam Wrench futhi okuqukethwe kwakho kufaka phakathi izingxoxo ezikhethekile namalungu eqembu, ukusondelana kokuthuthukiswa kwe-albhamu ethi 'The Magic Whip' (2015) kanye nokubhekisisa ukubuya kuka-Blur endaweni yomculo. Ezinsukwini ezimbalwa ezedlule ingxenyana yale filimu yabukwa kuqala, ngokwethulwa kwe-'This Is a Low' e-Hyde Park yase-London, ehlanganisa izwi elizwakala "ngohlobo lomlingo" owenzeka lapho iqembu lingena esiteji.