Abaphumelele umfana Isiqondiso esisodwa Usethula ngokubuka kuqala ividiyo yakhe elandelayo ngesihloko esithi «Qabula wena«, Kufakwe kwi-albhamu yakhe entsha ethi‘ Thatha Mina Ekhaya ’, ekhishwe ngoNovemba 18 futhi ifaka namathrekhi kaDkt Luke, uShellback noToby Gad. Kulomsebenzi besibone isiqeshana esithi “Phila usemusha"futhi ka"Izinto Ezincane",
Khumbula lokho Isiqondiso esisodwa yibona abaphumelele kuma-MTV video awards, bathatha izindondo ezintathu. Abafana abahlanu abaneminyaka ephakathi kuka-18 no-20 ubudala, ababambe iqhaza kunguqulo yaseBrithani yomncintiswano womculo i- “The X Factor”, bashaya uJustin Bieber noRihanna emkhakheni wevidiyo ehamba phambili ye-pop, kanye nozakwabo i-The Wanted njengabaculi abasha abahamba phambili.
Isiqondiso esisodwa Baqhamuka eGreat Britain nase-Ireland futhi bakhiwe ngoHarry Styles, uLiam Payne, uLouis Tomlinson, uNiall Horan noZayn Malik futhi babunjelwa esigabeni se-bootcamp se-'The X Factor 'ngo-2010, lapho amajaji ezwa ukuthi abaculi kuhle kakhulu ukuthi ungazikhipha, noma kungathandeki ngokwanele ukuzenza zodwa.
Imininingwane engaphezulu | "Izinto Ezincane", entsha evela ku-boyband One Direction