Njengoba kwenza uFacebook, Spotify Sekuyinkundla esingethe izinhlelo zokusebenza zezinkampani zangaphandle. USten Garmark, umqondisi weplatifomu, ubheka ukuthi inani langempela le-Spotify lisenhlanganisela yekhathalogi yomculo ebanzi nalezi zinhlelo ezintsha ezisebenzisa amathuba kakhulu.
Inkundla yokudala, ngokusho komphathi, isekelwe kuyo I-HTML 5 y -Javascript, izindinganiso ezimbili zewebhu ezivame kakhulu. “Sinezinhlelo zokuhlola abantu abayizigidi ezingu-10 ukuze basebenzise i-database yethu efana ne-karaoke noma umculo wepayipi, kuye ngokuthi bawunambitha kangakanani,” uyanezela.
U-Garmark uncoma ukusebenzisa i- Isitholi sohlelo lokusebenza ukuthola izinzuzo zalezi zengezo. I-Soundrop, isibonelo, ikuvumela ukuthi ulalele umculo 'emakamelweni', njengokungathi iseshini eyabiwe nabanye oxhumana nabo. I-Tunewiki, ngesitayela se-SingStar esimsulwa, ishintsha uhlelo lube i-karaoke, amagama abhalwe ngokuvumelanisa nengoma.
I-MoodAgent okomuntu siqu nakakhulu, ukulungisa uhlu lwezingoma ngokuvumelana nesimo somsebenzisi. Ingenye edume kakhulu ngezindlela zayo "zenjabulo esheshayo", ezama ukusenza sijabule ngokushesha noma "sithukuthele", ukuze sikhiphe ulaka lwangaphakathi. I-SpotOn Radio uhlelo lokusebenza lwe-iPhone, olwakhiwe kusuka kuSpotify. Okwesithupha ngokuduma endaweni yayo, i-Sweden, isebenza njengesiteshi somsakazo sefomula esisuselwe ekunambithekeni kwawo wonke umuntu.
Isevisi yomculo obhalisiwe inezimpahla ezingaphezu kwezigidi ezingu-10, nakuba zintathu kuphela ezikhokhelwayo. I-Spotify ayicacisi ukuthi yimaphi ama-Premium, anokufinyelela okungenamkhawulo kwama-euro angu-9,95 ngenyanga, futhi angenamkhawulo, ngesigamu senani kodwa atholakala kuphela kumakhompyutha. Inani lezingoma kuSpotify liyaqhubeka nokukhula, kunjalo Izigidi ezingu-16, futhi isivele isebenza emazweni ayi-13. Kuyaphawuleka ikakhulukazi ukuthi eSweden, lapho lesi sitolo somculo sivela khona, siphethwe ingxenye yesithathu yabantu. E-Europe ingeyesibili esigabeni sayo, ngemuva kwe-iTunes kuphela, umbukiso we-Apple.
I-Spotify izuze umusa wezinkampani zokuqopha ngokuziveza njengenye indlela ethokozisayo yokugebenga. Selokhu yethulwa ngo-2008 isikhokhile Ama-dollar ayi-250 kubanikazi bamalungelo. Kuthe ngo-2011 bakhokha u-180 million.
Umthombo: El Pais