URoger Daltrey, imvumi yeqela elithi 'The Who', ugqiba iminyaka engama-71 - wabajika ngoMatshi 1 -, uye wanikezela ngeengxelo ezirhabaxa kushishino lomculo, watsho nokuba "Akukho msindo owaneleyo kumculo wangoku", egxeka imeko ekhululekile kunye nephantsi yomngcipheko weenkampani namhlanje.
Kolu dliwano ndlebe nomthombo wasimahla waseLondon 'The Standard', uRoger Daltrey uthethe ngokuphandle malunga nendlela awubona ngayo umculo wangoku: "Akukho ngcinga ingako kumazwi, konke kumnandi kakhulu ... kodwa esi sisizukulwana se-iPhone. Ishishini lomculo liphangiwe. Akukho mntu ufuna ukubeka imali ukuphuhlisa amagcisa. Ukuba awunayo i hit yokuqala, bye! Ngexesha lethu, abantu babefuna ukuzibeka emngciphekweni yaye sasivunyelwa ukuba senjenjalo. Ngoku imicimbi yoshishino ngaphezu kwamagcisa. Kukho amagqwetha athatha isigqibo sokuba ngubani oza kuyenza kwaye ngubani ongayi kuyenza. "
Iqela elithi The Who ngoku libandakanyeka ngokupheleleyo kumalungiselelo oko kuya kuba yikonsathi yabo elandelayo enkulu, i NgoJuni 26 eHyde Park (eLondon). Le khonsathi yeyokhenketho lwabo lweminyaka engama-50, noluzakuba lukhenketho lokuvalelisa.