Kwiveki ephelileyo, imvumi yaseBritane adele Ubhengeze kwingxelo ukuba icwecwe lakhe elilandelayo sele ligqityiwe kwaye, nangona engakhange awuchaze umhla wokukhutshwa, wanika ezinye iinkcukacha malunga nalo: «I-albhamu entsha sele irekhodiwe, ixutywe kwaye igqitywe ngokupheleleyo. Kwithiyori ilungele ukuthengiswa ngomso, ndiyathetha, inokukhutshwa nangaliphi na ixesha ukusukela ngoku ».
Umshicileli waseBhritane waqala ukuqikelela kwezi ngxelo zemvumi edumileyo, ecinga ukuba inkampani yakhe yokurekhoda inokucwangcisa ukukhutshwa kwelizwe jikelele ngokuthe ngqo kwifomathi yedijithali nge-iTunes ngendlela emangalisayo kwaye ngaphandle kwephulo lentengiso yangaphambili, isebenzisa okufanayo. ubuchule obusetyenziswa nguBeyoncé Oktobha ophelileyo kwaye yayiyeyona ithengiswa kakhulu.
Ukuza kuthi ga ngoku akukho lwazi malunga nezicwangciso zokubonisa eli cwecwe litsha. Kwiinyanga ezimbalwa ezidlulileyo amahemuhemu okubuya okumangalisayo avela, kunye nokusebenza okuphilayo kwiRoyal Albert Hall eLondon apho zonke izinto ezintsha zerekhodi zingakhutshwa, kwaye apho amanani amakhulu afana noRyan Tedder kunye noPhil Collins baya kuthatha inxaxheba. Olu lwazi aluzange luqinisekiswe ekugqibeleni. Ukusukela ngomhla wokuzalwa komculi kwiiveki ezimbalwa ezidlulileyo kwaye ngokwemiyalezo yakhe, yonke into ibonisa ukuba icwecwe elitsha liya kubizwa ngokuba yinombolo. '25'.