Vevo, the new YouTube and Universal music portal

universal and youtube

The famous web of videos In Internet, YouTube, And the group Universal Music Group have joined forces to create a new musical portal «Vevo». It is expected to open for the end of this year, although the domain has been registered since 2008.

Universal is one of musical companies most important in the world and will offer in Vevo its entire catalog of video clips owned by it. Youtube, for his part, is responsible for the technical part. The profits they generate from advertising will be shared in half.

A priori, Universal It has exclusivity in terms of content, but does not rule out the possibility of including other companies. For now, the success of Universal Channel en Youtube anticipates the success of Vevo it's guaranteed.

«We believe that when Vevo is launched, the portal will already have more traffic than any other music-themed portal in the US and the rest of the world ”, declared one of those responsible for the Universal company.

How about? Do you think that this way we will enjoy more of the videoclips from our Favourite artists?

Source | El País


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