We could title this note as "The Great Rock and Roll Scam." Clearly rebellion and what the The Sex Pistols at one time it no longer exists. Now, the legendary British punk group to promote the financial services company's new credit cards Virgin money, founded by the English millionaire Richard Branson, who was the one who signed them 38 years ago with his record company Virgin Records.
The band, which revolutionized the British music scene in the XNUMXs with its provocative attitude and lyrics against the established power, will lend its name and album covers to decorate the cards, which are released this week. And as reported last Friday by the bank, the album will be designed with details from the album 'Never Mind by Bollocks' and the single 'Anarchy in the UK', among other advertising initiatives.
'For a long time, all British banks have been the same. By launching these cards, we want to celebrate Virgin's legacy and its difference, ”said the Director of Business Cards. Virgin money, Michelle Greene. "The The Sex Pistols they challenged established conventions and ways of thinking, just as we do in our effort to change British banking, "he added.
Meanwhile, a Virgin Money spokesman stressed that "the relationship between the Sex Pistols and 'Sir' Richard Branson goes back 40 years," so the members of the band that emerged in London in 1975 "are happy to participate in this. Branson, who currently controls 35% of Virgin Money, integrated into his business conglomerate Virgin Group, signed the Pistols to his label in 1977, although the band, which was only active for almost three years, belonged to other labels before and after. That date.
Via | Clarín