While the campaigns of Coca-Cola are very famous worldwide, especially for the value they assign to the family and the friendship, this time we find a video advertising that is gaining more and more popularity, not only for its final message: “you are here to be happy”, But because it invites us to participate in a really exciting call.
The main protagonist of video es Josep, the oldest man in Spain, who with his 102 years of life embarks on a journey of Majorca a Madrid with a single objective, to meet the baby younger and pass on your reasons for being happy. While the spot you will be able to hear the reasons that this wise man old he has treasured throughout his life, simple facts of everyday life but with a very deep meaning.
Through the web site Uncover Happiness you will be able to know hundreds of similar cases where the most adults transmit posts, tips y teachings to be happy as a welcome gift to each baby that is coming to our world. How is it possible? Coca-Cola organized this incredible montage, with the collaboration of a hospital and under the supervision of specialized personnel. For this he installed a webcam in the maternity ward, in such a way as to transmit the first images of the newborn babies.
At this precise moment you have the possibility of starring in a «Meeting on the Felicidad" with a baby who was born a few hours ago, have you already thought about the message what will you send? On the website you can find out the tips and reasons to be feliz that other people have already sent ... and you can also print a diploma of happiness with your image !.
-A curious fact: Of all the messages sent, 100 will be selected to be part of the book "The Legacy of Happiness", Which will be given to each baby.